Consulting

When the question is how the whole thing should be built.

Twenty-three years across consumer packaged goods, hospitality, and real estate. Sales strategy, team structure, and performance — scoped as project work when a weekly call isn't the right tool.

Three Places I Work

Strategy, structure, performance.

01 · Strategy

Sales Strategy Development

Customized strategies built to drive revenue growth — tailored roadmaps that guide the business toward a number it can actually hit.

02 · Structure

Team Structure Optimization

Designing and refining sales team structures for maximum efficiency, then evaluating them for collaboration and productivity as the market shifts.

03 · Performance

Performance Enhancement

Data-driven approaches that elevate individual and team performance, with KPIs that measure and improve real sales outcomes.

Scope

What that looks like in practice.

Annual business planning
Brand pitches
Defining opportunities by market
Distributor management & communication
Distributor presentations
Fractional leadership role
Key account presentations
Job descriptions
Negotiation: stadium, venue, arena, airport
Pricing strategy
Sales & marketing plans
Sales representative coaching
Market selection & launch plans
Sales team organizational structure
Supplier / distributor / retail projects
Who Benefits

Three kinds of companies.

Companies Seeking Growth

Strategies for businesses looking to scale their sales operations without breaking what already works.

Established Enterprises

Optimizing existing sales structures to adapt and respond to evolving, dynamic markets.

Startups

Building solid sales foundations that encourage sustainable growth from the first hire forward.

Also Available

Ongoing accountability, not just a project.

If what your team needs is someone in the room every week rather than a plan on a page, that's what the two partner programs are for.

Tell me where you want the business to go.

The best conversations begin with hello. Fifteen minutes is usually enough to know whether I'm the right person for it.